Jerry Mabena
ByWBSComms
A defining moment in my career has been the ability to start a business and sustain its growth in a highly competitive market.
My appointment as managing director, Sasol Oil, in December 2006 was a defining moment in my career. Prior to this appointment, we had spent close to four years managing merger processes.
It is my fundamental belief that social entrepreneurship is the future of doing business. Shared value equates to shared growth – across industries and communities.
Heraclitus said, “The only thing that is constant is change.” My entire life and career have been and continue to be defined by a series of radical changes; a series of moments, based on numerous epiphanies that have led to an amazing journey of personal transformation and an exploration of experiencing the true nature of who we are.
I believed that I could work hard enough to earn a fabulous early retirement. I started a retail company in 1989 and my optimistic best mate helped me raise ‘capital’ by polishing up and selling my Hi-Fi system.
The glow of the newly installed blue iridescent Paul’s Homemade Ice Cream logo on the opening of our first the store in The Zone, Rosebank, in December 2015, was a moment that brought with it an understanding of where my career was rapidly moving.